Rachel Maddow Nearly Doubles Larry King With Huge Ratings Thursday
Cable news ratings, July 22, 2010: Check out the highlights, and see the full ratings below:
• Rachel Maddow further cemented her place as a ratings player at MSNBC, especially in Keith Olbermann‘s absence, with a strong performance Thursday night. Her 9pmET show nearly doubled Larry King in the A25-54 demographic and was the only non-FNC program to have more than one million total viewers.
• Rick Sanchez‘ first night in prime time for CNN didn’t bring big ratings – he had the least viewers in both categories among all CNN programs.
| TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD) | ||||
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|
| 5 pm | Beck
502 |
Blitzer
140 |
Matthews
128 |
Showbiz
103 |
| 6 pm | Baier
410 |
Blitzer
120 |
Ed Show
225 |
Prime
134 |
| 7 pm | Shep
495 |
King, USA
100 |
Matthews
209 |
Issues
168 |
| 8 pm | O’Reilly
753 |
Sanchez
150 |
Olbermann
257 |
Grace
144 |
| 9 pm | Hannity
556 |
King
165 |
Maddow
327 |
Behar
136 |
| 10 pm | Greta
482 |
Cooper
175 |
Olbermann
237 |
Grace
130 |
| 11 pm | O’Reilly
577 |
Cooper
200 |
Maddow
239 |
Showbiz
115 |
| TOTAL DAY | 377 | 148 | 158 | 111 |
| PRIME TIME | 597 | 164 | 274 | 136 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||
| TV NEWS RATINGS: TOTAL VIEWERS (L +SD) | ||||
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|
| 5 pm | Beck
2093 |
Blitzer
562 |
Matthews
514 |
Showbiz
235 |
| 6 pm | Baier
1942 |
Blitzer
417 |
Ed Show
693 |
Prime
294 |
| 7 pm | Shep
1641 |
King, USA
383 |
Matthews
637 |
Issues
388 |
| 8 pm | O’Reilly
3014 |
Sanchez
535 |
Olbermann
921 |
Grace
526 |
| 9 pm | Hannity
1971 |
King
615 |
Maddow
1020 |
Behar
545 |
| 10 pm | Greta
1742 |
Cooper
542 |
Olbermann
640 |
Grace
314 |
| 11 pm | O’Reilly
1399 |
Cooper
405 |
Maddow
506 |
Showbiz
274 |
| TOTAL DAY | 1319 | 468 | 470 | 278 |
| PRIME TIME | 2244 | 565 | 861 | 455 |
| Data by Nielsen Media Research. Live and same day (DVR) data. | ||||
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