Cable News Ratings, Wednesday January 5: Ari Melber Beats Joy Reid on MSNBC

Mediaite StaffJan 6th, 2022, 5:20 pm
 

Ari Melber on MSNBC Wednesday

Ari Melber may be in a less coveted hour than his MSNBC colleague Joy Reid, but he consistently beats her in the ratings.

That was the case on Wednesday night, when Melber’s The Beat at 6 p.m. drew 1.47 million in total viewers and 132,000 in the advertiser-coveted 25-54 age demographic. The ReidOut, at 7 p.m., drew 1.28 million total viewers and 123,000 in the demo.

Melber also edged out Nicolle Wallace’s 4-6 p.m. show, Deadline:White House, which drew 1.39 million total viewers. Wallace still bested Melber in the demo, with 148,000 viewers.

Here is a full breakdown of Wednesday’s cable news ratings by show:

Total Viewers (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
925		 NEW DAY:
299		 MORNING JOE:
755		 WISE GUYS WITH JOHN TABAC:
15		 ELEMENTARY:
25
7a FOX AND FRIENDS:
1269		 NEW DAY:
384		 — WAKE UP AMERICA:
83		 MORNING IN AMERICA:
21
8a FOX AND FRIENDS:
1679		 NEW DAY:
424		 — — —
9a AMERICAS NEWSROOM:
1629		 CNN NEWSROOM:
529		 STEPHANIE RUHLE REPORTS:
736		 NATIONAL REPORT:
198		 —
10a AMERICAS NEWSROOM:
1722		 CNN NEWSROOM:
643		 JOSE DIAZ-BALART REPORTS:
637		 — IN THE HEAT OF THE NIGHT:
60
11a FAULKNER FOCUS, THE:
1714		 AT THIS HOUR:
673		 CRAIG MELVIN REPORTS:
587		 — IN THE HEAT OF THE NIGHT:
110
12p OUTNUMBERED:
1771		 INSIDE POLITICS:
718		 ANDREA MITCHELL REPORTS:
747		 JOHN BACHMAN NOW:
188		 IN THE HEAT OF THE NIGHT:
133
1p AMERICA REPORTS:
1515		 CNN NEWSROOM:
719		 MTP DAILY:
709		 — BLUE BLOODS:
131
2p AMERICA REPORTS:
1372		 CNN NEWSROOM:
788		 KATY TUR REPORTS:
787		 AMERICAN AGENDA:
205		 BLUE BLOODS:
190
3p — CNN NEWSROOM:
906		 — — BLUE BLOODS:
250
4p YOUR WORLD W/NEIL CAVUTO:
1383		 LEAD WITH JAKE TAPPER:
764		 DEADLINE:WHITE HOUSE:
1397		 ERIC BOLLING THE BALANCE:
297		 BLUE BLOODS:
255
5p FIVE, THE:
3606		 LEAD WITH JAKE TAPPER:
674		 — CHRIS SALCEDO SHOW, THE:
271		 NEWSNATION: RUSH HOUR:
118
6p SPECIAL RPT W/BRET BAIER:
2573		 SITUATION ROOM:
674		 BEAT W/ARI MELBER:
1474		 SPICER & CO:
329		 DONLON REPORT, THE:
49
7p FOX NEWS PRIMETIME:
2085		 ERIN BURNETT OUTFRONT:
759		 REIDOUT:
1289		 GREG KELLY REPORTS:
449		 ON BALANCE W/ VITTERT:
48
8p TUCKER CARLSON TONIGHT:
3382		 ANDERSON COOPER 360:
994		 ALL IN W/ CHRIS HAYES:
1483		 STINCHFIELD:
278		 DAN ABRAMS LIVE:
48
9p HANNITY:
2580		 ANDERSON COOPER 360:
775		 RACHEL MADDOW SHOW:
2338		 DAY OF OUTRAGE:
299		 NEWSNATION PRIME:
59
10p INGRAHAM ANGLE, THE:
2208		 DON LEMON TONIGHT:
616		 LAST WORD W/ L. ODONNELL:
1668		 ROB SCHMITT TONIGHT:
182		 BANFIELD:
52
11p GUTFELD!:
1915		 DON LEMON TONIGHT:
464		 11TH HOUR:
961		 GREG KELLY REPORTS:
108		 ON BALANCE W/ VITTERT:
34

25-54 Demo (thousands)

ET FNC CNN MSNBC NEWSMAX NEWSNATION
6a FOX AND FRIENDS:
151		 NEW DAY:
48		 MORNING JOE:
78		 WISE GUYS WITH JOHN TABAC:
4		 ELEMENTARY:
0
7a FOX AND FRIENDS:
183		 NEW DAY:
53		 — WAKE UP AMERICA:
15		 MORNING IN AMERICA:
3
8a FOX AND FRIENDS:
234		 NEW DAY:
79		 — — —
9a AMERICAS NEWSROOM:
202		 CNN NEWSROOM:
114		 STEPHANIE RUHLE REPORTS:
98		 NATIONAL REPORT:
33		 —
10a AMERICAS NEWSROOM:
184		 CNN NEWSROOM:
129		 JOSE DIAZ-BALART REPORTS:
88		 — IN THE HEAT OF THE NIGHT:
1
11a FAULKNER FOCUS, THE:
214		 AT THIS HOUR:
148		 CRAIG MELVIN REPORTS:
92		 — IN THE HEAT OF THE NIGHT:
9
12p OUTNUMBERED:
258		 INSIDE POLITICS:
152		 ANDREA MITCHELL REPORTS:
92		 JOHN BACHMAN NOW:
61		 IN THE HEAT OF THE NIGHT:
12
1p AMERICA REPORTS:
231		 CNN NEWSROOM:
177		 MTP DAILY:
62		 — BLUE BLOODS:
17
2p AMERICA REPORTS:
231		 CNN NEWSROOM:
220		 KATY TUR REPORTS:
63		 AMERICAN AGENDA:
38		 BLUE BLOODS:
32
3p — CNN NEWSROOM:
238		 — — BLUE BLOODS:
45
4p YOUR WORLD W/NEIL CAVUTO:
190		 LEAD WITH JAKE TAPPER:
197		 DEADLINE:WHITE HOUSE:
148		 ERIC BOLLING THE BALANCE:
53		 BLUE BLOODS:
43
5p FIVE, THE:
486		 LEAD WITH JAKE TAPPER:
182		 — CHRIS SALCEDO SHOW, THE:
51		 NEWSNATION: RUSH HOUR:
17
6p SPECIAL RPT W/BRET BAIER:
406		 SITUATION ROOM:
153		 BEAT W/ARI MELBER:
132		 SPICER & CO:
57		 DONLON REPORT, THE:
6
7p FOX NEWS PRIMETIME:
413		 ERIN BURNETT OUTFRONT:
169		 REIDOUT:
123		 GREG KELLY REPORTS:
90		 ON BALANCE W/ VITTERT:
5
8p TUCKER CARLSON TONIGHT:
620		 ANDERSON COOPER 360:
229		 ALL IN W/ CHRIS HAYES:
148		 STINCHFIELD:
52		 DAN ABRAMS LIVE:
8
9p HANNITY:
472		 ANDERSON COOPER 360:
186		 RACHEL MADDOW SHOW:
252		 DAY OF OUTRAGE:
37		 NEWSNATION PRIME:
9
10p INGRAHAM ANGLE, THE:
435		 DON LEMON TONIGHT:
139		 LAST WORD W/ L. ODONNELL:
175		 ROB SCHMITT TONIGHT:
28		 BANFIELD:
6
11p GUTFELD!:
395		 DON LEMON TONIGHT:
96		 11TH HOUR:
118		 GREG KELLY REPORTS:
20		 ON BALANCE W/ VITTERT:
3

As for the three cable news networks overall, here are the total day averages in total viewers and the 25-54 category.

Total viewers:

CNN: 604,000

Fox: 1.75 million

MSNBC: 1.01 million

25-54 Demo:

CNN: 138,000

Fox News: 292,000

MSNBC: 114,000

Here are the prime time averages — encompassing shows which air from 8-11 p.m. — in total viewers and the 25-54 demo.

Total viewers:

CNN: 795,000

Fox News: 2.72 million

MSNBC: 1.83 million

25-54 Demo:

CNN: 185,000

Fox News: 509,000

MSNBC: 192,000

For more ratings information and analysis go to ShowBuzz Daily.

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