Um, Is The RNC Trying To Use Glenn Beck’s Chalkboard To Raise Money?

Politico got its hands on a confidential party fundraising presentation from the Republican National Committee: Is Glenn Beck secretly running the RNC? From Ben Smith:

The presentation explains the Republican fundraising in simple terms.

“What can you sell when you do not have the White House, the House, or the Senate…?” it asks.

The answer: “Save the country from trending toward Socialism!”

Manipulating donors with crude caricatures and playing on their fears is hardly unique to Republicans or to the RNC – Democrats raised millions off George W. Bush in similar terms – but rarely is it practiced in such cartoonish terms.

One page, headed “The Evil Empire,” pictures Obama as the Joker from Batman, while House Speaker Nancy Pelosi and Senate Majority Leaders Harry Reid are depicted as Cruella DeVille and Scooby Doo, respectively.

There is no mention of “progressives” or secret Maoists in the report — and on the whole it lacks the humor and finesse of Beck’s chalkboard moments — but it’s hard to look at images like the one above and not conclude that someone in the RNC is a fan of Mr. Beck and his (often fear-mongering) chalkboard! And really, who wouldn’t want his ratings. Alas, Smith notes that Republicans are already distancing themselves from the presentation…being Beck is harder than it looks! You can see the full presentation here.

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