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With Ratings Wins, Bret Baier Cements Position As Top Fox News Performer

Cable news ratings, December 22, 2010:

•On Fox News, rising star–and quiet ratings power player–Bret Baier had a strong night Wednesday, coming within 136,000 viewers of Fox’s top dog Bill O’Reilly, who had 1,924,000 total viewers. The strong night for Special Report outperformed Glenn Beck, Shepard Smith, Sean Hannity and Greta Van Susteren.

Rachel Maddow ruled the non-Fox News ratings Wednesday, with 268,000 viewers 25-54, besting all other shows on MSNBC, CNN and HLN.

Here’s the full scoreboard:

TV NEWS RATINGS: 25-54 DEMOGRAPHIC (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm Beck

293

Blitzer

119

Matthews

205

Showbiz

92

6 pm Baier

334

Blitzer

158

Ed Show

223

Prime

71

7 pm Shep

320

King, USA

123

Matthews

156

Issues

157

8 pm O’Reilly

407

ParkerSpitzer

126

Olbermann

242

Grace

202

9 pm Hannity

308

King

106

Maddow

268

Behar

129

10 pm Van Susteren

290

Cooper

102

O’Donnell

229

Grace

68

11 pm O’Reilly

286

Cooper

81

Olbermann

142

Showbiz

82

TOTAL DAY 267 119 139 113
PRIME TIME 335 112 246 131
Data by Nielsen Media Research. Live and same day (DVR) data.
TV NEWS RATINGS: TOTAL VIEWERS (L +SD)
Fox News CNN MSNBC CNN Headline News
5 pm Beck

1202

Blitzer

445

Matthews

720

Showbiz

213

6 pm Baier

1788

Blitzer

569

Ed Show

739

Prime

165

7 pm Shep

1270

King, USA

379

Matthews

696

Issues

384

8 pm O’Reilly

1924

ParkerSpitzer

458

Olbermann

866

Grace

606

9 pm Hannity

1262

King

481

Maddow

981

Behar

552

10 pm Van Susteren

1281

Cooper

410

O’Donnell

859

Grace

272

11 pm O’Reilly

914

Cooper

282

Olbermann

486

Showbiz

234

TOTAL DAY 1078 381 511 278
PRIME TIME 1492 450 902 470
Data by Nielsen Media Research. Live and same day (DVR) data

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